Tuesday, October 14, 2008

Unicorns and Undecideds

When we canvassed in Indiana, Bridget, Ilsa, and Penny surmised that the folks who said they were undecided had a preference, but didn't want to share it. Ezra Klein cites some studies supporting that supposition.

2 comments:

Penny said...

Fascinating stuff, and very consistent with other evidence from the social sciences. E.g., there's really good evidence that when we think we're leaning toward a particular decision but haven't made up our minds yet, we actually HAVE made up our minds -- what feels to us like a 60% chance of choosing option A turns out in practice to be something like a 90% chance of going with A.

Reminds me of the guy from the mill in Indiana that Ilsa and I chatted with. He said he hadn't made up his mind yet but all of his comments about McCain were negative and all of his comments about Obama were positive. I don't doubt that he believes he's undecided, but I'm pretty sure he's going to land in our camp.

That's why I like the numbers underneath the new poll results--all of the factors that are weighing in people's decisions tilt strongly in Obama's direction, so even those pesky undecideds are likely, I think, to break hard in the right direction.

How cool is this??

Unknown said...

very cool. and very smart. like all of sassy's friends.